Petra Witzmann, EFA

I’m responsible for Private Banking in the Waldviertler Sparkasse Bank AG with a colleague of mine; in our teams work 8 advisors.
Private Banking is not selling securities or saving accounts; it is to accompany our customers through their whole life-cycle. In the best case a financial advisor should work like a “family office” and ideally follow clients throughout their life and be part of a person’s life. The customer can benefit from a broader range of services. The EFA is an important Standard as a quality feature.

Succession-Planning is also an important part in the life circle for the customer and his family. In this case you get the best knowledge and a high standard with the CFEP education. Honestly, to know the heritage is also a big profit for the bank.

An important content to compete is the risk control of investments and the consideration of financial behavior, all this fundamental information I have received in the study to the CFP.
A big benefit for me and my team is the connection between a good education and the requirement of the new regulations under MiFID II.
All this educations and standards are a big competitive advantage in the financial industry.